Welcome to the No-Fad Diet

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You may have tried several times before to lose weight, but without much long-term success. That’s no reason to feel bad about yourself — losing weight is not easy. No magic formula will trim away extra pounds and keep them off. Gimmicks and get-thin-quick schemes don’t work. That’s why, over the long haul, fad diets are not the answer.

We aren’t offering any magic either — quite the opposite. Instead, we offer you the tools you need to personalize a weight-loss plan to fit your lifestyle. You can design your own approach using three key concepts, or what
we call the Circles of Success.

To lose weight effectively, you need to set realistic goals and create a personal action plan. Your planning should focus on you, your commitment to yourself, and the three essential circles — think smart, eat well and move more. These circles will overlap as you work toward your goals, and you will need to embrace all three to achieve successful weight control for life.

Because your choices are tailored to reflect your individual needs, the actions you take to follow through will be suited to become part of your new life. It won’t happen overnight, but if you persist, it will happen! Any step you take in the right direction — no matter how small — moves you closer to your weight-loss goals and a healthier life.

“Let this book be your guide and the American Heart Association be your partner on your journey to losing weight — and keeping if off — realistically, healthfully, and successfully for years to come. Do it for you, and encourage those you love to join you. Years of added life may well be the outcome!”